BorlandTalk.com Borland discussion newsgroups   Archives   FAQ   Search   Memberlist   Usergroups   Register   Profile   Log in to check your private messages   Log in  software marketting          BorlandTalk.com Forum Index -> Delphi Thirdparty Tools (General) View previous topic :: View next topic   Author Message Nadeem Guest Posted: Fri Jun 16, 2006 8:06 am    Post subject: software marketting Dear all, we are going to lunch a software house in Mardan. the first thing is to make some people to know that the software will give us benifit. Now how can we market our software house and how can we gain the attention of the customer. the big problem is how to satisfy the customer who don't know about the software and how can be attract them. plz give me some tips. thanks Muhammad Nadeem 0301-8334434 Back to top Riki Wiki Guest Posted: Sat Jun 17, 2006 12:32 am    Post subject: Re: software marketting Hoi Nadeem Quote: we are going to lunch a software house in Mardan. Fine - hope you enjoy the meal . OK, funny spelling mistake, I presume you meant launch not lunch. BTW where is Mardan? Parkistan? One idea is to start off making shareware and/or freeware apps. Put these on download sites like download.com and tucows.com. If you make good software you can get good reviews by users and perhaps even from editors on the site. If you go this way my suggestion would be to make both a freeware and shareware version of the same application. The freeware version should have enough features that people find it worthwhile to download and use the app, the shareware version should have so many extra features that at least a few percent of users want to pay for it. If you want more answers to your question you need to repost your message on the Borland news server to make everybody see it and possibly answer your message. 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